As Best Buy expanded its use of Google Cloud for advanced analytics and AI, its technology teams faced two significant scaling challenges: Mitigating risk and managing administrative friction when syncing thousands of backend users from Microsoft Entra ID. The retailer solved both problems and paved the way for a …

The United Kingdom, and London in particular, continues to be one of the great hubs for AI development in Europe and the world. We’re home to Google DeepMind, of course, as well as significant AI unicorns — and Google Cloud customers — like Ineffable Intelligence, which is today announcing an …

Securing sensitive data is a crucial part of moving workloads to the cloud. While encrypting data at rest and in transit are standard security practices, safeguarding data in use — while it's actively being processed in memory — can present unique security and privacy challenges. To make sure that data in …

Imagine transforming a sprawling, 20-year-old telecommunications data ecosystem, laden with sensitive customer information and bound by stringent European regulations, into a nimble, cloud-native powerhouse. That's precisely the challenge Deutsche Telekom tackled head-on, explains Ashutosh Mishra. By using Google Cloud's Sovereign Cloud offerings, they've built a groundbreaking "One Data Ecosystem …

There’s a buzz of excitement here at Tobacco Dock as we welcome our customers and partners to the Google Cloud Summit London. Together, we’re exploring the essential role Google Cloud is playing in driving AI innovation and adoption across the UK. Today is about shining a spotlight …